Wade Foster, CEO of Zapier on Harvesting Existing Demand for Your Product

Wade Foster is the CEO and a co-founder of Zapier, an app that has revolutionized thousands of workflows for professionals. As the “easiest place to sync data between web apps,” Zapier has found a place across all kinds of industries.

Zapier was founded in 2011 when Wade and his cofounders saw need and demand across the web app technology space for automating workflows, APIs, and connecting apps and services together. Zapier is a member of YCS12 batch of Y Combinator.

Currently, Zapier features integrations with 800 different technologies, and counting.

In this episode, Wade shares thoughts on:
– harvesting the existing demand for your product
– why and when certain metrics don’t matter
– how to approach your campaigns from the bottom up

Visit https://instapage.com/podcast/wade-foster-zapier-ceo for the full article and transcript.

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